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Volkswagen logo, Volkswagen emblem

German car brand Volkswagen was founded in the...

Volvo logo, Volvo emblem

The name “Volvo” is of Latin origin,...

Vauxhall logo, Vauxhall emblem

Vauxhall Company was founded in 1857, the year...

Toyota logo, Toyota emblem

At the beginning of its history, in the 1900s,...

Suzuki logo, Suzuki emblem

Suzuki logo is a sample of minimalism in...

Recent Blog Posts

October 1, 2016 |

Volkswagen logo, Volkswagen emblem

German car brand Volkswagen was founded in the 30s of XX century. Company’s history is closely linked with the history of Nazi Germany and Adolf Hitler directly, who wanted the Germans to have high-quality and low-cost machines. “The Volkswagen” is translated from German as “people’s car” or “car for the people.” The first logo appeared in 1939 and it was a stylized swastika with a monogram of the letters of the name – VW depicted inside. Officially, the logo’s author is Franz Xavier Reimspiess – Porsch Company engineer, whose work won the open competition. Franz was paid 100 Reichsmarks for the logo (which is about $ 400 or a monthly salary of workers). But...

October 1, 2016 |

Volvo logo, Volvo emblem

The name “Volvo” is of Latin origin, it was formed from the verb “Volvere” – “to roll”, literally “volvo” means “I roll”. Such a symbolic name is easy to pronounce and remember in any corner of the world, was pleased by one of the company’s founders, and the company at that time was called Svenska Kullagerfabriken (SKF). The company Volvo, was based by Assar Gabrielsson and Gustaf Larson, started in 1915 with the bearing production, gas burners, bicycles, trailers and even office chairs, and the first car “Jakob” left the production line in April 1927. Then the Volvo corporate logo was presented – a circle with an arrow, which in Norse, Celtic, and the...

October 1, 2016 |

Vauxhall logo, Vauxhall emblem

Vauxhall Company was founded in 1857, the year of the beginning of production of boating motors, and the first cars appeared in 1903. The logo depicts a mythical creature with the body of a lion, the head and wings of an eagle – Gryphon. In heraldry it symbolizes power, alertness, speed and strength. The name and the selected image for the logo is directly related to the place where the company was founded – the area on the south bank of the River Thames in the UK. At the beginning of the XIII century Norman Faulke de Vreaute settled here, he made excellent carts. Over time, his estate began calling Vauxhall, a derivative of...

October 1, 2016 |

Toyota logo, Toyota emblem

At the beginning of its history, in the 1900s, the company «Toyota» had nothing to do with cars and was called differently – «Toyoda» (Toyoda Automatic Loom Works), by the name of its founder, the Japanese Kiichiro Toyoda, which was producing automatic looms. The logo of the company included the name «TOYODA» written in roman-ji, which is the Japanese word in the Roman alphabet, which at that time was pretty brave. Kiichiro started to develop cars in 1933, and in 1937 the first logo appeared. A special competition was organized and more than twenty thousand options were considered. The winner was the emblem, depicting the name of «Toyota» in Japanese katakana syllabary – «ト...

October 1, 2016 |

Suzuki logo, Suzuki emblem

Suzuki logo is a sample of minimalism in automotive emblems. It consists of a large capital letter S in red, made, according to the Japanese, in style of Japanese hieroglyphs from kanji alphabet, but somebody sees it as a Gothic style. Also the name «SUZUKI» in blue color is a part of the logo, it is located below the letter. Such colors of the brand have symbolic meaning: blue symbolizes the strength and harmony of the company, the red on the contrary means the passion and determination. Letter S is a capital letter of the founding father surname Michio Suzuki, who, like many others, has named the company after himself. This logo appeared in...

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